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WordPress Essentials Training

In recent years WordPresshas become the defacto solution for designing a website or blog.
WordPress offers a powerful set of content management features and visually-rich design themes, enabling you to build and manage a site for an organization of any size.
This two day WordPress training course will provide you with the skills and best practice approach needed to successfully create and run your own website or blog.

Why have we created this WordPress course?

WordPress, albeit largely an intuitive software to use is also extremely powerful and has many sophisticated and advanced features that can add a lot of extra benefit to your website or blog. In addition, there are thousands of add-on products (called “plugins”) that are freely available which can add additional features and functionality to your website
Our WordPress Essentials Training will not only teach you how to manage your own WordPress based website or blog, but will give you practical hands on experience, and ensure that you are maximising the benefits of WordPress for your specific needs.

And therefore, we strongly believe that the best and most effective way to learn WordPress is hands-on, face to face, in a small class environment, with an experienced trainer. Nothing compares to instructor-led live help and guidance!
Better still you can get all this at a fraction of the price other training providers charge.

Scheduled Course Dates and Prices

Duration: 2 Days

Public Course Price: ~~£350~~
Public Course Special Concessionary Offer: £200

Scheduled Dates:
		Next course:Thursday June 6th to Friday June 7th 2013

		Max 8 spaces. Book quickly to avoid disapointment

If you can't come to us we can come to you! All courses are available as individual 1:1 tuition or small groups at your office as well as at our centre. Please click here for more information.

Who Should Attend

- People who want to make the swich from wordpress.com to wordpress.org
- People who want to switch from standard website systems to the WordPress platform.
- People ( i.e small business owners, coaches,trainers and speakers who want more control over their websites/ blogs or want to integrate a blog into their website).
- People or businesses who want an online presence without paying high prices.
- People who want to make websites for their clients.
- People who want to start an online business.

Prerequisites

It's required that students are comfortable using a mouse, opening/ saving files and with the general operation of computers.

It would be ideal for you to do our Dreamweaver Intro or HTML/CSS course beforehand. However, this is not absolutely essential

Performance-Based objectives

Course Outline

Day 1:
Introduction
• What is WordPress?
• Advantages of using WordPress
• Difference between wordpress.com and
wordpress.org

Getting Started with WordPress
• Finding a web host for your site
• Why use Cpanel based hosting?
• Buying a domain name (e.g. example.co.uk)
• Installing WordPress (Quick install)

Choosing a Template
• Finding and adding existing site templates to WordPress
• Free vs premium WordPress themes
• Creating custom menus and custom widgets

Setup Options
• General Settings
• Privacy settings
• Reading settings
• Writing Settings
• Discussion Settings
• Permalink settings
• WordPress for a website or a Blog

Plug-ins
• What is a Plug-in?
• How to find WordPress Plug-ins
• Downloading and installing plug-ins
• Activating Plug-ins
• Some useful plug-ins

Adding Content
• Creating Content: Posts vs. Pages
• Writing and managing Posts
• Writing and managing Pages
• Managing Links
• Using Categories
• Using Tags
• Managing User Comments

Managing Media
• Uploading Images
• Image Formatting
• Managing the Media Library
• Adding Video to your website

Day 2:
SEO and WordPress
• Introduction to SEO
• What is On page SEO
• What is Off page SEO
• Tools for SEO in WordPress
• H1 and other headings
• Titles and Meta tags
• SEO friendly URL
• Image optimisation
• Introduction to webmaster tools
• Integrating Google Analytics on your
WordPress website

Social Media
• Role of Social Media on websites
• Adding Facebook and Twitter links the
easy way

Building e-Commerce website with WordPress
• Introduction to e-Commerce
• Benefits of using WordPress for online shop
• Required tools
• Download and install e-Commerce plug-in
• Configuring your store
• Adding categories
• Adding products
• Adding product attributes
• Setting up currency
• Setting up online Payment methods
• Shipping modules
• Managing customers
• Managing orders
• Managing Invoicing
• Managing taxes
• Other options

Accepting payment on your website
• What is a payment gateway

• Accepting payments on your website (Paypal)

What can you create on this course?
See a sample of what you will be creating on the course here

Course Times

Class time is 10:00 a.m.- 5:00 p.m. Breaks are scheduled throughout the day and lunch is typically scheduled between 1-2 pm. We provide you with Tea, Coffee, Biscuits and other refreshments on the house. We also have a fridge and a microwave available for you to store/warm up any food you wish to bring along for your lunch.

Related Courses

We recommend the following courses that relate to this class: HTML/CSS, WordPress Advanced HTML5, PHP & MySQL, PHP & MySQL Advanced and Adobe Dreamweaver Next Step.

Book Now

Book your course securely with PayPal

Book this course now by paying a £100 deposit which secures your place. This is, of course, deducted from the total fees so you would only have to pay the remaining balance shortly before you come for the course or on the day of the course. Alternatively, you can book directly by calling 0208 443 2888.

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